Friend: "Make a computer box I can play games on. I don't care what it looks like. No one is going to see it when it's under my desk."
Ran Heaven on it for 20ish minutes and the GPU never got above 63C. So, stays ridiculously quiet and cool. I'm pretty happy with the way it turned out. Got The Division as a bonus with the GTX 980 and it runs on ultra settings rarely dipping below 60 fps. The lowest on the benchmark was 55 fps.
So total cost was $1257.25 not including Windows.
i5-6500 Best CPU for the money. He'll never overclock it.
ASRock H170M Pro4 Motherboard had all the features he could ever want while looking clean
SSD/HDD Perfect combination of storage and speed. He could care less if it was the fastest SSD on the market. I've used their SSDs before and they work well.
GTX 980 Probably could have gone with a 970, but this would ensure he wouldn't run into any issues playing stuff maxed out at 1080p.
Fractal Design Fans Can't say enough about these things. I have them running at 70% fan speed and they are quiet. Moves a significant amount of air. I used HP fans in the front due the fan filters and the HDD cage and put an AF in the exhaust.
Has pretty much everything but an optical output. For someone who doesn't plan on overclocking and wants a solid budget board, you found it.
Super quiet card. Benchamarks on The Division with a i5 6500 around 55-60 fps on ultra settings in 1080p.